Live Your Best Life

A More Effective Approach to Making Success Easy

Hi! I am Tate Ringer, the founder of Equipany. My methodology isn’t about shallow motivational speeches that make you feel better temporarily. Together, we’ll engage in a sophisticated exploration of what truly matters to you. This isn’t therapy, and it’s certainly not new-age philosophy – it’s a pragmatic, behavior-based approach to finding deeper meaning while maintaining your edge. By amplifying results with proven techniques, we will accomplish in three months what most programs do in a year.

Prefer DIY?

My background is below, but all of the degrees in the world were not enough for me to find the peace of mind and prosperity that I have. If you have the same unquenchable quest and curiosity for life-long learning that I have, I encourage you to look up any and all of these resources. Go with your instincts – pick up what sounds most interesting. I can vouch that each one of them helped propel me further. You can still always try on the coaching work to see for yourself while also immersing yourself in self-discovery:

• Wealth, Finance and Business 
• Authors, Articles and Podcasts:
• Seth Godin
• Peter Diamondis
• Tim Ferris
• Scott Galloway
• Ramit Sethi
• Simon Senek
• Recommended Books
• AI Superpowers: China, Silicon Valley, and the New World Order. Kai-Fu Lee. 2019
• The Algebra of Wealth. Scott Galloway. 2024
• Average Sucks: Why You Don’t Get What You Want (And What to Do About It). Michael Bernoff. 2020.
• Barbarians at the Gate.  Bryan Burrough with John Helyar. 2009
• Bargaining with the Devil: When to Negotiate, When to Fight. Robert Mnookin. 2010
• Berkshire Hathaway Letters to Shareholders. Warren Buffet, Max Olson. 2023
• The Black Swan. Nassim Nicolas Taleb. 2007
• Blue Ocean Strategy, Expanded Edition. W. Chan Kim and Renee A. Mauborgne. 2014.
• Bold: How to Go Big, Create Wealth and Impact the World. Peter Diamandis, MD. 2015
• Change by Design, Revised and Updated: How Design Thinking Transforms Organizations and Inspires Innovation. Tim Brown. 2019
• Company Of One: Why Staying Small Is the Next Big Thing for Business. Paul Jarvis. 2022
• The Culture Code: The Secrets of Highly Successful Groups. Daniel Coyle. 2018
• Die Broke. Stephen Pollan, Mark Levin. 1997
• Die with Zero. Bill Perkins. 2019
• Encouraging the Heart (A Leader’s Guide). Kous and Posner. 2003
• Ethics in the Real World: 82 Brief Essays on Things That Matter. Peter Singer. 2021.
• The Fifth Discipline. Senge, Peter et al 1990. (and Fieldbook. 1994)
• The Four-Hour Work Week. Ferris, Tim
• Hangry: A Startup Journey. Mike Evans. 2022
• The Hamster Revolution for Meetings. Mike Song, Vicki Halsey, Tim Burress. 2013
• How the World Works. Noam Chomsky, David Barsamian interviewer. 
• How to Win Friends and Influence People. Dale Carnegie. 1936
• The Lean Startup. Eric Ries. 2011
• I will Teach You to Be Rich. Ramit Sethi. 2019. (Not as cheesy as it sounds. Quite practical and less detailed than Tony Robbins, so good for beginners.)
• Money Master the Game. Tony Robbins (The absolute BEST book on personal finance, bar none.) 
• Principles: Life and Work. Ray Dalio. 2019
• Purple Cow. Seth Godin. 2005
• Organizational Traps: Leadership, Culture, Organizational Design. Argyris, Chris
• Flawless Consulting. Block, Peter. 2011
• Getting to Yes. William Ury. 2011
• Getting Naked: A Business Fable. Lencioni, Patrick
• Never Split the Difference. Chris Voss. 2016
• Peak: How Great Companies Get Their Mojo from Maslow. Chip Conley. 2007.
• The Personal MBA. Josh Kaufman. 2010
• Practically Radical: Not-so-Crazy Ways to Transform Your Company… William Taylor. 2011
• Smartcuts. Snow, Shane. 2016
• Standing in the Fire. Larry Dressler. 2010 (Not all of my master’s program books are listed in these resources, but this one is worth recommending to everyone.)
• Strangers in Paradise: How Families Adapt to Wealth Across Generations. James Grubman. 2020
• Start with Why: How Great Leaders Inspire Everyone to Take Action. Simon Senek. 2012
• The Startup Owner’s Manual: The Step-by-Step Guide for Building a Great Company. Steve Blank, Bob Dorf. 2015
• The Success Principles. (10^th Anniversaary Edition). Jack Canfield. 2018
• Summary: the 22 Immutable Laws of Marketing. Jack Good. 2015
• The Tao of Trading. Ree, Simon. 2020
• Team of Rivals; The Political Genius of Abraham Lincoln. Doris Kearns Goodwin. 2005
• Think and Grow Rich. Hill, Napoleon
• The Toyota Production System. Taiichi Ohno, Norman Bodek. 1988. (And, Edwards Deming.)
• The Toyota Way. Jeffrey Liker. 2003
• Traction: Get a Grip on Your Business. Wickman, Gino. 2012
• Wave Rider: Leadership for High Performance. Owen, Harrison. 2008
• What I Learned Losing A Million Dollars. Brendan Moynihan. 2014
• Winner Take All: China’s Race for Resources and What It Means for the World. Dambisa Moyo. 2012
• Zero to One: notes on startups. Peter Thiel. 2015
• Mindfulness, Meditation, Spirituality and Philosophy
• Authors, Articles and Podcasts
• Tara Brach
• Deepak Chopra
• Wayne Dyer (I like his talks better than his books)
• Ralph Waldo Emerson
• Mahatma Gandhi (including his autobiography)
• David Hawkins, M.D., Ph.D. His series and the many publications of the transcripts of his talks. This is the order in which the books in the formal series were written.
  • 1.    Power Vs. Force: The Hidden Determinants Of Human Behavior Book
  • 2.    The Eye Of The I: From Which Nothing Is Hidden Book
  • 3.    I: Reality And Subjectivity Book
  • 4.    Truth Vs Falsehood How To Tell The Difference Book
  • 5.    Transcending The Levels Of Consciousness: The Stairway To Enlightenment Book
  • 6.    Discovery Of The Presence Of God: Devotional Nonduality
  • 7.    Reality, Spirituality, And Modern Man Book
  • 8.    Healing And Recovery
  • 9.    Letting Go: The Pathway Of Surrender Book
• Rumi (including Andrew Harvey’s The Way of Passion: A Celebration of Rumi)
• Michael Singer: 
  • The Untethered Soul, 2007
  • The Surrender Experiment, 2015
  • Living Untethered, 2022
• Thich Nhat Hanh
• Henry David Thoreau
• Marianne Williamson
• Recommended Books
• A Course in Miracles
• Meditations. Marcus Aurelius.
• The Care of the Soul. Moore, Thomas. 1992
• A Path with Heart: A Guide Through the Perils and Promises of Spiritual Life.  Jack Kornfield. 2020
• Dying to be Me: My Journey from Cancer, to Near Death, to True Healing. Anita Moorjani. 2019
• Ecosynomics, The Science of Abundance. Ritchie and Dunham
• Finding God Through Sex. David Deida. 2005
• In My Time of Dying. Sebastian Junger. 2024
• Leap of Reason: Managing Outcomes in an Era of Scarcity. Morino, Mario
• The Monk Who Sold His Ferrari. (15^th Edition). Robin Sharma. 1999
• On the Shortness of Life. Seneca.
• Prayer: The Art of Believing. Neville Goddard
• The Mindful Path to Self-Compassion: Freeing Yourself from Destructive Thoughts and Emotions. Christopher K. Germer PhD, Sharon Salzberg. 2009
• Tao Te Ching: A New English Version. Lao Tzu translated by Stephen Mitchell. 2009
• The Question of God: C.S. Lewis and Sigmund Freud Debate God, Love, Sex, and the Meaning of Life. Armand Nicholi. 2002

• My Stroke of Insight. Taylor, PhD, Jill Bolte. 2009
• The Prophet. Gibran, Kahlil
• The Power of the Myth. Campbell, Joseph. 1991
• The Road Less Traveled. Peck, M. Scott. 2003
• Siddharta. Hesse, Herman
• Synchronicity: The Inner Path of Leadership. Joseph Jaworski, et al
• Spiritual Partnership. Zukav, Gary. 2009
• Stumbling on Happiness. Gilbert, Daniel. 2006
• Universe in a Single Atom. His Holiness the Dali Lama. 2006
• Waking Up. Sam Harris, MD. 2014
• You Can Heal Your Life. Hay, Louise. 1984 (and updated many times since)
• Science and Medicine – written by MD, DC and PhDs or science journalists
• Authors, Articles and Podcasts
• Peter Attia MD
• Rangan Chattergee MD
• Andrew Huberman PhD and most specialists on his show
• Richard Feynman (especially The Pleasure of Sorting Things Out)
• Stephen Hawking (especiallyThe Grand Design)
• Jon Kabat-Zinn Recordings, lectures and books especially Full Catastrophe Living. (He is listed in Medical because of his clinic and work at Harvard’s Medical School.)
• Chris Palmer MD
• David Tong, PhD Cambridge
• Recommended Books
• 50 Ways to Rewire Your Anxious Brain: Simple Skills to Soothe Anxiety and Create New Neural Pathways to Calm. Catherine M. Pittman, MD. 2023 (and other books)
• Another Day in the Frontal Lobe. Firlink, Katrina
• Anxiety Rx. Russell Kennedy, MD. 2024
• Being Mortal: Medicine and What Matters in the End. Atul Gawande, MD. 2106
• The Body Keeps the Score: Brain, Mind and Body and the Healing of Trauma. Bessel van der Kolk, PhD. 2014 (The premiere specialist on trauma along with Paul Conti.)
• The Biology of Belief. Bruce Lipton PhD. 2016 10^th Anniversary Edition.
• Bliss Brain: The Neuroscience of Remodeling Your Brain. Dawson Church, PhD. 2022
• Brain Energy. Chris Palmer, MD. 2023
• Change Your Brain, Change Your Life.. Daniel Amen, MD. 2015 (Revised)
• The End of Alzheimer’s Program: The First Protocol to Enhance Cognition and Reverse Decline at Any Age. Dale Bredesen, MD. 2020
• Farmacology: Total Health from the Ground Up. Daphne Miller, MD. 2013
• Healing the Mind through the Power of Story: The Promise of Narrative Psychiatry. Lewis Mehl-Madrona MD, PhD. 2010
• Mind Magic: The Neuroscience of Manifestation and How it Changes Everything. James Doty, MD. 2024.
• Mind to Matter: The Astonishing Science of How Your Brain Creates Material Reality. Dawson Church, PhD. 2018
• Mindsight: The New Science of Personal Transformation. Daniel Siegel MD. 2010
• The Myth of Normal. Gabor Maté, MD. 2008.
• No Endings, Only Beginnings: A Doctor’s Notes on Living, Loving, and Learning Who You Are. Bernie Siegel, MD. 2020.
• One Mind: How Our Individual Mind is Part of a Greater Consciousness and Why it Matters. Larry Dossey, MD. 2022.
• Outlive: The Science and Art of Longevity. Peter Attia, MD.
• Power, Sex, Suicide: Mitochondria and the meaning of life. Nick Lane. 2018.
• The Physics of God: How the Deepest Theories of Science Explain Religion and How the Deepest Truths of Religion Explain Science. Joseph Selbie. 2017
• Proof of Heaven: A Neurosurgeon’s Journey in the Afterlife. Eben Alexander, MD. 2013
• Scarcity Brain: Fix Your Craving Mindset and Rewire Your Habits to Thrive with Enough.Michael Easter. 2023
• The Secret Language of Your Body: The Essential Guide to Health and Wellness. Inna Segal and Bernie Siegel, MD. 2010
• Trauma: The Invisible Epidemic: How Trauma Works and How We Can Heal From It. Paul Conti, MD, the premiere specialist on trauma with Bessel van der Kolk.
• You, Happier: The 7 Neuroscience Secrets of Feeling Good Based on Your Brain Type. Daniel Amen, MD. 2022
• You are the Placebo. Dr. Joe Dispenza. and other works
• What is Life? Erwin Schrodinger. 2012 Edition
• When the Body Says No. Gabor Maté, MD. 2008.
• Why Woo-woo Works. David Hamilton, PhD. 2021
• Human Behavior and Psychology 
• Authors, Articles and Podcasts
• Alfred Adler
• The Gottman Institute for Couples
• Carl Jung, but especially Anthony Storr’s The Essential Jung
• Sigmund Freud
• Daniel Kahneman
• Richard Schwartz and Internal Family Systems
• Recommended Books
• The 5 Love Languages (Go to the site for the free test.) Chapman, Gary
• 5 Types of People Who Can Ruin Your Life: Identifying and Dealing with Narcissists, Sociopaths, and Other High-Conflict Personalities. Bill Eddy. 2020
• Antifragile: Things that Gain from Disorder. Nassim Nichola Taleb. 2013
• The Art of Asking: How I Learned to Stop Worrying and Let People Help. Amanda Palmer. 2015.
• The Art of Waking People Up. Goldsmith
• As Man Thinketh. James Allen. 2014
• Awakening the Heroes Within: Twelve Archetypes to Help Us Find Ourselves. Carol Pearson. 2021
• Becoming a Life Change Artist: 7 Creative Skills to Reinvent Yourself at Any Stage of Life.Fred Mandell PhD, Kathleen Jordan PhD. 2010
• Beyond Reason: Using Emotions as You Negotiate. Roger Fisher, Daniel Shapiro. 2006
• Biased: Uncovering the Hidden Prejudice That Shapes What We See, Think, and Do.Jennifer Eberhardt. 
• Bird by Bird. Lamott, Anne
• Consensus Through Conversation: How to Achieve High-Commitment Decisions. Larry Dressler. 2006
• Crazy is a Compliment: the Power of Zigging when Everyone Else Zags. Rottenberg, Linda. 2015
• Crucial Conversations and Influencer. Patterson, et al. 2002
• Drawing on the Right Side of the Brain. Edwards, Betty. 2012
• Emotional Intelligence: Why It Can Matter More than IQ. Daniel Goleman. 2012. (And, Social Intelligence)
• The Fourth Turning: What the Cycles of History Tell Us About America’s Next Redezvous with Destiny. William Straus, Neil Howe. 2014
• Grit: The Power of Passion and Perseverance. Angela Duckworth. 2016
• The Hard Thing About Hard Things. Horowitz, Ben. 2014
• How To Kill A Narcissist: Debunking The Myth Of Narcissism And Recovering From Narcissistic Abuse. JH Simon, PhD. 2020
• The Impersonal Life. Joseph Benner (Anonymous, originally). 1949
• Influence: The Psychology of Persuaion. Robert Cialdini, PhD. 2007
• Life Strategies. Phillip C McGraw, Ph.D. 1999
• Love is Letting Go of Fear. Gerald Jampolsky, MD. 2019
• Loving What Is. Byron Katie. Also see free videos at TheWork.com
• The Magic of Thinking Big. Schwartz, David. 1987
• Man’s Search for Meaning. Frankl, Victor. 1946
• Men are from Mars, Women are from Venus. Gray, John. 2012
• Motivational Interviewing. Miller, William. 2012
• Nudge. Richard Thaler, PhD and Cass Sunstein, PhD.. 2019
• On Intelligence. Hawkins, Jeff. 2005
• The Power of Habit. Duhigg, Charles. 2014
• Predictably Irrational. Ariely, Dan. 2010
• The Story of Intermountain Healthcare. Tom Vitelli. 1995
• Sway. Brafman, Ori. 2008
• Switch: How to Change when Change is Hard. Heath, Chip. 2010
• Telling Lies. Ekman, Paul. 2009
• Thinking Fast and Slow. Kahneman, Daniel. 2011
• Triggers: Creating Behavior That Lasts–Becoming the Person You Want to Be. Marhsall Goldsmith. 2015
• The Undoing Project: A Friendship That Changed Our Minds. Michael Lewis, MD. 2016 (About the relationship between Daniel Kahneman and Amos Tversky who pioneered behavioral economics.)
• Unf*ck Yourself. Gary John Bishop. 2018
• Why We Buy. Underhill, Paco. 2008
• Words that Work: It’s Not What You Say, It’s What People Hear. Luntz, Frank. 2007
• You Are Enough: Revealing the Soul to Discover Your Power, Potential, and Possibility. Panache Desai. 2020